Data analytics has become a hugely powerful tool for businesses. Here we look at some of the terms that are being thrown around boardrooms the world over. The rise of big data has combined with advances in computer technology to create a perfect storm in the world of data science. It is impossible to spend more than five minutes in any strategy meeting without phrases such as predictive analytics, machine learning, and artificial intelligence being thrown around like confetti and touted as the “must haves” to gain a strategic advantage over the competition. Inevitably, there is also a great deal […]
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